How to Sell My own Product and Earn Money.
Interested in selling information products online and tapping on one of the fastest growing online trends in history? If so, be prepared to find out how you can make money online by simply building and selling information products online.
In this article, you will find out how to find a large market for digital information products, how to create a digital information product, and how to market and sell your digital information products.
#.The Information Product Explosion.
After the Internet became popular in the late 1990's, it changed lives as we know it. Communications, tourism, music, government… shopping. Yes, retailers, both large and small, have used the Internet as a way to sell to customers nationally and internationally.
E-commerce has grown significantly over the past decade and shows no signs of slowing down. Consider that 40 percent of the world's Internet users, more than 1 billion people, shop online at least once. And business-to-consumer online sales were $ 1.7 trillion in 2015… and that grew to $ 2.35 trillion at the end of 2016.
In fact, there has never been a better time to get involved in online marketing as an entrepreneur alone. It is much easier to make money with an online business than with a brick and mortar store. The risk, investment, and time spent are very small.
Along with all this e-commerce activity has grown a completely new way of making and selling products. And it becomes the simplest, least expensive, and most common way to make a profit online business. I'm talking about selling information products.
#.Publishing and Information and Marketing Industry
Before we get into digital publishing in particular, let’s go back and look at the information marketing industry with all the details.
Although selling information products online is something new in the industry it is not. The concept of packaging information, knowledge, and expertise in the product being sold has been around for many years. When printing began, people would write "how to" books, when audio cassette technology became available they would record their information in the form of audios, etc.
The idea of creating informative content and incorporating it into something you can sell is nothing new, but the idea of being able to do it online has opened up access to the industry to more people and made the opportunity more accessible.
#.What are Digital Information Products?
Informed product can come in all formats, but at its heart, a product like this should convey useful advice to the consumer. Without a name, people do not want simple information. They crave tips and tricks to make their lives better. They want to be corrected. And that's what the best information products offer, whether it's video, ebook, audio, webinar, affiliate website…
Keep in mind that in this case, although a CD or DVD or printed book is a product of information, we want to focus only on those products that are sent electronically, usually by downloading or a secure Affiliate website. For example, an ebook in PDF format, a video on a password-protected site, or an audio recording downloaded from your website.
The reason for this is that in this way your customers can order products at any time of the day or night, from anywhere in the world, and receive their product immediately, without you having to be involved in the process. It's money while you're asleep. And because you don’t physically print or post anything; there is almost no cost to your end.
Of course, you will have to manage customer service and pay attention to sales. But it is much less than keeping track and sending orders.
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#.Why You Should Sell Digital Information Products Online
There are many other benefits to digital information products.
Easy and cheap to create. You can make a digital information product use nothing but your time and mental energy. That’s free when it comes to your investment — wisely. You just need ideas. Then you write your ebook, record your video, record your audio, create your webinar… whatever you plan to do. This also means that if the product does not sell as you wish, you do not invest in the project. That reduces your risk and financial exposure because you do not have to commit to building tangible products or buying and maintaining a large amount of assets.
It's free to keep. Because these products are digital, they are simply space on the server, on your computer (be sure to back them up), or in the cloud. For people with tangible products, if they don’t do online posting, they should carry big things. That costs money to store and manage all that product if you have a warehouse and rent a craft or another supplier to oversee it. And don't even think about doing it at home - you will soon be frustrated. It’s best to stick to digital where your products don’t take up space. You can store large amounts of video, audio, and digital files online at very low cost to store and send those products to your end users.
At this point, you might be concerned. Do you think if you have digital products sent to customers… what can stop them from sending copies to their friends or selling them on their own? Nothing really. But rest assured that 99.9 percent of your customers will not do this. And a large part of the information vendors are very concerned about the problem of selling human food.
One way to look at this is that even if someone gets access to one of your products without paying for it, they may love your stuff and be a true follower who buys all your other products, services, etc.
#.How to Find a Beneficial Market for Information Products
So how do you build your own information products and make sure it sells well?
The first step is research. You need to follow the trends and find out which niche markets are most profitable online right now and which format will work best to meet this need. A good place to start with your interests. If you can compare a profitable business with an interest, you are ready.
So start with the interest you have. Then start looking around the internet to see if you are the only one who likes… poker online, for example. Check out blogs, Facebook groups, and online forums for discussions about this niche. Check out the latest news - talk? Look at retailers like Amazon or eBay to see what products they are selling in this niche.
For information products in particular, you should check out the Clickbank.com site, which has been used specifically for information products even though it has merged with other sites.
You will find many sections in all of these areas, from yoga to dog training to walking planning to weight loss and fitness... there is definitely something you like.
In all these sources you will find a good feeling as to whether this effective practice is a strong selling point or not. You should also research what kind of products are offered, the topics they are talking about, the prices… this is also an important market detail that you can use to direct when you create and sell your same information products. You don't cheat or rip - you get inspiration.
It may seem counterproductive to seek out prosperous markets and try to join. But that simply means that there is a market for your products. It is not good to pioneer and try to create a market from scratch - that is often a recipe for failure. Your hope of following the styles and latch on fads… you should too. At least until the next practice.
Once you've found your favorite and lucrative market, it's time to create a product for this market.
#.How to Create Digital Information Products.
By knowing your information products, that’s easy too. Remember that content, in any format, should be practical advice. You can create guides, tricks, tips, and tricks.
For Ebooks, magazines, and similar products, you can create them with Microsoft Word or Google Docs and save them as a PDF. To get cover, get a freelancer on a site like Fiverr.com to make you an attractive professional cover for very little money - Only $ 5. This will give your product a better look and feel in it.
To record videos you can use your smartphone or a simple click-and-click camera. Once you have a “green” movie file, you can use intuitive video editing software such as iMovie (if you have a Mac) or Windows Movie Maker to create your own edited video.
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The most popular video production option is to create a PowerPoint presentation or Keynote and then use screen recording software to vote on your slides as you go along and narrate the presentation. You can also show your web browser or other software applications. This is great for people who are too shy to get in front of the camera but want to use video power. Popular software options include Camtasia and Screen Flow.
Audios are also easy. Just use GarageBand (if you have a Mac) or Sound Recorder app in Windows Media Player to record your voice. You will need a microphone. You can also use the voice recording app on your smartphone to record sounds.
If you are concerned that you are not an expert you can always publish this information. There are two ways to do this.
First, you can hire a ghost writer to write you an ebook, you can chat with others using something like Skype or GoToWebinar to help you create a product.
Secondly you can purchase existing product rights and re-install them as your own. These types of products are called private label rights products and you can take original files and put your name in them, and make as many additional changes or updates to it as you see fit. The key is not to become an expert at creating and publishing information products.
#.How to Sell Your Info Products.
In many ways, no matter how far we have come in terms of technology and online marketing, selling and the same principles of consumer marketing and performance of consumers are true. And that's certainly true of your online engagement.
The name of the game here is direct response marketing. Back in the day, this was done with snail e-mail tracts, books, logs, catalogs, and other printed material. Yes, so-called “junk mail.” But they wouldn't send millions if it didn't work. Nowadays this type of content is sent electronically. And it still acts as a charm to get customers to open their wallets.
The good news is that you do not have to spend a ton of money when engaging in direct online response. Email marketing is a free way to access marketing your products. And that will be the basis of your marketing efforts.
The basic idea is to create a list of email subscribers. You post two useful content - important free information related to your product / niche, and offers to purchase products. Sending them free content will speed up the process for them to know, love you, and trust you enough to buy your paid products. The teen shopping online ended years ago and now people have a lot to choose from - you have to give them a warm feeling of being the ones who buy from them.
Yes, only a small percentage of people will respond. But that is how the direct answer works. You should have enough hope that even a small percentage of conversions will lead to a profit.
To create an email list, you can use a variety of methods.
Search Engine Performance:- In short, you are using relevant content on your website or blog to capture Google's attention and rank high in search results.
Paid Ads:- Whether you use individual pay per click Google ads or banner ads or use ads on the blog network, this can be an effective, or costly option.
Social Media:- Networks like Facebook are very important in reaching targeted customers these days.
So how do you get to the next level? You tap on that small number of people who buy your intro product, also known as the previous product. You interact with those people differently than your regular subscribers.
Because they have bought something, they are more likely to buy the same products. So he offers them deep, high-quality products, known as "back products." That's where the big money is. The final product back can be an individual training or event, for example.
All Inclusion.
As you can see information products do the right online business. Digital, easy to create and deliver. And the profit margins are too great.
So the next steps…
- Find your niche - make sure it has the most sales potential.
- Find out which format works best for your niche: audio, video, ebook, etc.
- Create your own data products.
- Create an email list and sell it on that list.
- Profit!
In the final article, one of the easiest ways to make money online is to sell digital information products as a partner.
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